16:51 IST
BSE
Product Launch
AJC Jewel Manufacturers Product Launch
AJC Jewel Manufacturers Limited (BSE: 544425) launched its premium silver jewelry retail brand, Esthara Jewels, opening a flagship store in Thrissur, Kerala. This strategic foray into organized retail includes a D2C platform and targets a ₹1,200 Crore revenue by 2028. The brand features 24K gold-plated sterling silver collections, offering luxury aesthetics at accessible price points.
- Value
- ₹1,200 Cr